Amazon PPC optimization that checks every keyword, every day

Growcart's ads agent reviews each campaign, ad group and keyword in your Amazon Ads account daily. It recommends budget, bid and negative-keyword changes with the reasoning and expected impact, and a budget simulator lets you test a change before you make it.

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What it looks at

Every campaign, keyword and search term, every day

Spend with no sales, keyword and search-term performance, budget pacing, new keyword opportunities, and ad performance against your targets.

Example Growcart output

“Raise budget +18% on [Campaign]. 3 keywords spent [X] with no sales. 12 new keyword opportunities from search-term data.”

Illustrative example; replace with a real anonymized screenshot once available.

Metrics explained

ACoS, ROAS, TACoS and when to act on them

ACoS = ad spend ÷ ad-attributed sales
ROAS = ad-attributed sales ÷ ad spend (the inverse of ACoS)
TACoS = ad spend ÷ total sales (ads + organic); shows whether ads are building organic sales
CTR / CVR = clicks ÷ impressions, and orders ÷ clicks
Break-even ACoS = your margin before ads. Optimizing below it earns profit; going above it needs a reason, such as a launch.

How it works

Connect once, review daily, approve what you want applied

Connect Amazon Ads once. Nothing is applied without your approval; once you approve a change, Growcart can apply it to your ads account.

Frequently asked questions

Common questions

How do I reduce wasted ad spend on Amazon?

Find keywords with spend and no orders, add negatives or cut bids, and move budget to terms that convert. Growcart surfaces these daily.

What is a good ACoS?

It depends on margin: compare to your break-even ACoS, not a universal number.

Does Growcart work with Sponsored Products, Brands and Display?

Sponsored Products today. Sponsored Brands and Sponsored Display are not yet supported.

Which Amazon marketplaces does Growcart support?

All Amazon marketplaces worldwide, including .com, .co.uk, .de, .in, .ca, .ae, .com.au and .co.jp.

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Stop guessing which keywords are working

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